Artificial Intelligence
That was Ezra Klein’s mandate as he questions the premise (or lack thereof) behind the Department of Government Efficiency. His central question, which went viral on TikTok last month, landed like a punch to the gut: “Efficiency in service of what?” This hits uncomfortably close to home for marketers.
Artificial Intelligence
A framework for applying AI everywhere within your org, and how to start thinking differently about its impact on your business
Artificial Intelligence
The final installment in our three-part series on the impact of AI on the marketing department.
Artificial Intelligence
We should automate the work that gives us little joy and where humans have a limited advantage over a computer. We should replace what we automate with better, fulfilling, growth-oriented work.
Teaming
We reviewed the academic literature on the potential for AI machine learning to automate certain professional tasks. Then we compared and ranked those functions against the modern marketing org – a mere 7% of which is strongly resistant to automation.
Artificial Intelligence
Last week we introduced our VIP Newsletter members to OpenAI’s new ChatGPT product demo, and this week we can't seem to get enough of it.